KOREN
DEHAVEN
Executive marketing operations, brand and creative leader empowering teams to deliver high-impact campaigns.
ABOUT
I’ve always been drawn to learning, leadership and solving complex problems.
For more than 25 years, I’ve led high-performing marketing and creative organizations focused on turning complexity into clear, consumer-friendly narratives that drive engagement, trust and growth. My work increasingly sits at the intersection of brand, creative operations, organizational transformation and scalable marketing execution.
I’m also a mother, wife, writer, dog mom and fitness enthusiast who plays pickleball and doesn’t shy away from a mic, a stage or a story from the heart. I believe in early morning walks, hard workouts, honest conversations and the power of reinvention.
SKILLS & EXPERTISE
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Operational Excellence & Scaling I go beyond one-off solutions and build systems (design systems, governance, workflows) that scale quality and efficiency.
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Creative Leadership I lead large, multidisciplinary teams, set vision and elevate standards across organizations.
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Brand Strategy & Architecture I have deep expertise in building and evolving brand systems — naming, messaging frameworks, visual hierarchies — across multi-brand portfolios.
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Strategic Storytelling I translate complex business and product strategies into clear, compelling narratives that drive growth.
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Cross-Functional Influence I operate as the connective tissue between marketing, product and executive leadership — aligning stakeholders and driving clarity.
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Integrated Marketing Execution I have extensive multi-channel experience: web, UX, video, social, email, performance, print and experiential.
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Team Building & Culture Development I hire, develop and retain high-performing teams with strong engagement and low attrition.
WORK EXPERIENCE
2019 - Present
Senior Director, Creative and Project Management
Strategic Education, Inc.
Herndon, Virginia
2014 - 2019
Director, Marketing, Creative Strategy
Verizon Media/Yahoo/AOL
Dulles, Virginia
EDUCATION
Jack Welch Management Institute at Strayer University
Master of Business Administration (MBA),
Welch Scholar, 2023
Marymount University
Bachelor of Fine Arts (BFA)
Arlington, Virginia
Defense Language Institute Foreign Language Center
U.S. Army Reserve, Mandarin Chinese
Monterey, California